Lead an Examined Life

…Most of the damage caused to the environment…is caused unintentionally, it is just from all of us blundering along not questioning what we do.                                                Yvon Chouinard, founder of Patagonia

Here is a link to Chouinard's talk that this quote is from. Chouinard never set out to be a businessman, but his search for quality sports equipment led him into entrepreneurship. Chouinard strove to allow his love of nature to inform how he runs his business. He says "information gives us choices".  Here are a few links to help you gather more information about how your choices affect the natural world and choose your purchases with that in mind.

  • Know your carbon footprint. myclimate.org  and COTAP.org are two organizations that can help you calculate your carbon footprint and find options for purchasing offsets.

  • Support companies like Patagonia that source or produce their products responsibly.  Many of these corprations are "B Corporations - Certified B Corporations are a new kind of business that balances purpose and profit. They are legally required to consider the impact of their decisions on their workers, customers, suppliers, community, and the environment. This is a community of leaders, driving a global movement of people using business as a force for good.


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